Our mission is to create a movement of supporting small businesses that can be blended into a way of life. Supporting and shopping from small businesses online and offline... now and in the future.
Small businesses are a collective force that determines how an economy thrives.
Pledging 1 in 5 of your purchases to small businesses creates a ripple effect of job opportunities, financial stability, creative industry, and economic strength.
You have the ability to change lives with your support of small business.
1. Take the Shop 1-in-5 Pledge™
Be part of the movement to make 1 in 5 of your purchases from a small business, online or "offline".
2. Share the Small Business Pledge
Sharing the Pledge can make a life-changing impact to a small business.
Shop 1 in 5™ Pledge
I pledge to support small businesses by understanding the impact my spending has on other small businesses.
I pledge to make 1 in 5 of my purchases to a small business. This includes online shops, small retailers, makers, manufacturers, restaurants, and small business owners everywhere.
I pledge because I believe small businesses are the backbone of our economy.
I pledge because my spending choices help business owners support their families, hire within their community, and ultimately contribute to the overall economy.
There is power in my purchases, and I pledge to Shop 1 in 5™ because we are all in this together.
Sign the Pledge
Click the ‘Yes I Pledge’ button to take the pledge and follow along. From time to time, we’ll send you updates and small businesses to shop. Let’s do this together.